flectra/addons/website_mass_mailing/views/res_config_settings_views.xml

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<?xml version="1.0" encoding="utf-8"?>
<odoo>
<record id="res_config_settings_view_form" model="ir.ui.view">
<field name="inherit_id" ref="mass_mailing.res_config_settings_view_form"/>
<field name="name">res.config.settings.view.form.inherit.website.mass.mailing</field>
<field name="model">res.config.settings</field>
<field name="arch" type="xml">
<xpath expr="//div[@id='mailing_list']" position="inside">
<div class="col-md-6 o_setting_box col-xs-12" title="This adds a new Newsletter Popup snippet to drag &amp; drop on on your website pages. It triggers a popup when visitors land on the page. This popup prompts them to enter their email address to join a mailing list.">
<div class="o_setting_left_pane">
<field name="group_website_popup_on_exit"/>
</div>
<div class="o_setting_right_pane">
<label for="group_website_popup_on_exit"/>
<div class="text-muted">
Encourage to subscribe to mailing lists with a popup
</div>
</div>
</div>
</xpath>
</field>
</record>
</odoo>